Jacksonville State Marketing (Bachelor's): Tuition, Graduate Salary, and Debt
- Bachelor's in Marketing
- Public university
- Jacksonville, AL
- About 42 graduates a year
College Scorecard June 2026 release · BLS wages May 2025
The short answer
Jacksonville State marketing graduates earn less than graduates of most marketing programs nationally, $38,458 in their first year. Where this program stands out is debt. The typical graduate leaves with $19,500 in federal loans, less than at 84% of marketing programs in the country. Debt is low, but pay is also below the Alabama median of $40,225.
How it compares
Each figure is the median for graduates of the program. The Alabama and national columns are the medians across all marketing bachelor's programs that report the figure.
Debt and first-year pay at every Alabama marketing program
Programs in the upper left give graduates higher pay for less debt. Dashed lines mark the Alabama medians.
Hover over or tap a dot to see the school. Only programs that report both earnings and debt are shown.
Paying back the loans
On a standard 10-year plan, the median debt means a payment of about $207 a month, or 6.5% of a graduate's typical monthly pay in the first year.
The government publishes these as ranges to protect privacy. They were measured in 2018 to 2020, partly during the pandemic pause on federal loan payments, so the forbearance share may be higher than usual.
Where graduates work, and what the pay is worth
67% of graduates (28 of 42) were working in Alabama one year after graduating. Prices in the Anniston area are about 14% below the national average, so a $38,458 salary here buys what about $44,745 buys in a typical US city.
Careers this field leads to
These are the jobs that the federal crosswalk from fields of study to occupations links to marketing, largest first. Pay is the median across all experience levels.
Market Research Analysts and Marketing Specialists
$59,530Median pay in Alabama. 8,390 people work in this job in Alabama. Nationally, jobs are projected to grow 7% from 2025 to 2035, with about 82,000 openings a year. Typical education to start: bachelor's degree.
Sales Managers
$124,040Median pay in Alabama. 4,670 people work in this job in Alabama. Nationally, jobs are projected to grow 5% from 2025 to 2035, with about 47,300 openings a year. Typical education to start: bachelor's degree, plus less than 5 years of related work experience.
Marketing Managers
$120,160Median pay in Alabama. 1,540 people work in this job in Alabama. Nationally, jobs are projected to grow 7% from 2025 to 2035, with about 34,000 openings a year. Typical education to start: bachelor's degree, plus 5 years or more of related work experience.
Web and Digital Interface Designers
$51,860Median pay in Alabama. 130 people work in this job in Alabama. Nationally, jobs are projected to grow 6% from 2025 to 2035, with about 8,300 openings a year. Typical education to start: bachelor's degree.
About Jacksonville State
Marketing ranks 12th of 26 bachelor's programs at Jacksonville State by first-year earnings. The top three are Nursing ($68,896), Computer and Information Science ($62,795), and Quality Control and Safety Technology ($57,466).
Other marketing bachelor's programs near Jacksonville
Common questions
The median graduate earns $38,458 one year after graduating. The median across marketing bachelor's programs in Alabama is $40,225.
The median federal loan balance is $19,500, which ranks 2nd lowest of 9 marketing bachelor's programs in Alabama. That works out to about $207 a month over 10 years.
On the numbers, yes for most students. Debt equals 51% of first-year earnings, against a national median of 53%. If the highest possible early salary is the main goal, several Alabama programs report higher pay, usually with more debt.
Most do. 67% (28 of 42) were working in Alabama one year after graduating.
About this data
- Earnings and debt only include students who received federal financial aid (grants or loans).
- Earnings only count graduates who were working and not enrolled in more school. Graduates who went straight to further study are not included.
- Debt only includes federal loans. Private loans and credit cards are not counted.
- Some schools with several campuses report one combined figure for all of them. We count each of those schools once, and leave them out of Alabama comparisons when their main campus is in another state.
- Scorecard figures describe graduating classes from several years ago. BLS wages are from May 2025.
- School-level numbers like tuition, admission rate, and graduation rate are for the whole school, not the marketing program.
Sources
- U.S. Department of Education, College Scorecard, field of study and institution files, June 2026 release
- Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025
- Bureau of Labor Statistics, Employment Projections 2025 to 2035
- Bureau of Economic Analysis, Regional Price Parities, 2024
- NCES, CIP 2020 to SOC 2018 crosswalk, and IPEDS institution directory, 2024