University of North Georgia Marketing (Bachelor's): Tuition, Graduate Salary, and Debt

  • Bachelor's in Marketing
  • Public university
  • Dahlonega, GA
  • About 120 graduates a year

College Scorecard June 2026 release · BLS wages May 2025

The short answer

University of North Georgia marketing graduates earn about what marketing graduates earn nationally, $43,504 in their first year. The typical graduate leaves with $21,500 in federal loans, close to the national median of $24,250. Several Georgia programs report higher pay.

First-year earnings$43,50442nd percentile of 471 programs nationally
Earnings after 5 years$64,13347% more than year one
Median federal debt$21,5002nd lowest of 16 Georgia programs
Debt-to-earnings49%Georgia median 60%, national 53%

How it compares

Each figure is the median for graduates of the program. The Georgia and national columns are the medians across all marketing bachelor's programs that report the figure.

Five years out, University of North Georgia graduates earn about the national figure and about $5,902 more than the Georgia median.

Debt and first-year pay at every Georgia marketing program

Programs in the upper left give graduates higher pay for less debt. Dashed lines mark the Georgia medians.

University of North GeorgiaOther Georgia programs

Hover over or tap a dot to see the school. Only programs that report both earnings and debt are shown.

What graduates earn over time

Pay rises about 47% between the first and fifth year.

University of North Georgia grads, year 1$43,504
University of North Georgia grads, year 5$64,133
All Georgia marketing grads, year 5$58,231

Year 1 and year 5 figures come from different graduating classes, so the growth rate is an estimate.

Does family income change the outcome?

Graduates who received Pell Grants, which go to students from lower-income families, earned about the same in their first year as other graduates, but borrowed more: a median of $24,250 against $19,215.

Pell Grant recipients, year 1 earnings$44,163Median debt $24,250
Other graduates, year 1 earnings$43,355Median debt $19,215

Paying back the loans

On a standard 10-year plan, the median debt means a payment of about $228 a month, or 6.3% of a graduate's typical monthly pay in the first year.

The government publishes these as ranges to protect privacy. They were measured in 2018 to 2020, partly during the pandemic pause on federal loan payments, so the forbearance share may be higher than usual. Separately, 21 parents took out Parent PLUS loans for these students, with a median of $18,000.

Where graduates work, and what the pay is worth

94% of graduates (133 of 141) were working in Georgia one year after graduating. Prices in the Atlanta area are about the same as the national average.

Careers this field leads to

These are the jobs that the federal crosswalk from fields of study to occupations links to marketing, largest first. Pay is the median across all experience levels.

Market Research Analysts and Marketing Specialists

$75,850

Median pay in Georgia. 27,810 people work in this job in Georgia. Nationally, jobs are projected to grow 7% from 2025 to 2035, with about 82,000 openings a year. Typical education to start: bachelor's degree.

Bottom 10%: $37,700Top 10%: $148,910

Sales Managers

$159,890

Median pay in Georgia. 17,690 people work in this job in Georgia. Nationally, jobs are projected to grow 5% from 2025 to 2035, with about 47,300 openings a year. Typical education to start: bachelor's degree, plus less than 5 years of related work experience.

Bottom 10%: $79,560Top 10%: $292,490

Marketing Managers

$160,760

Median pay in Georgia. 8,510 people work in this job in Georgia. Nationally, jobs are projected to grow 7% from 2025 to 2035, with about 34,000 openings a year. Typical education to start: bachelor's degree, plus 5 years or more of related work experience.

Bottom 10%: $94,390Top 10%: $277,180

Web and Digital Interface Designers

$103,810

Median pay in Georgia. 2,800 people work in this job in Georgia. Nationally, jobs are projected to grow 6% from 2025 to 2035, with about 8,300 openings a year. Typical education to start: bachelor's degree.

Bottom 10%: $54,910Top 10%: $172,950

About University of North Georgia

Marketing ranks 12th of 28 bachelor's programs at University of North Georgia by first-year earnings. The top three are Nursing ($75,412), Computer and Information Science ($54,133), and Finance ($51,044).

Other marketing bachelor's programs near Dahlonega

Common questions

The median graduate earns $43,504 one year after graduating and $64,133 five years after. The median across marketing bachelor's programs in Georgia is $42,494.

About this data

  • Earnings and debt only include students who received federal financial aid (grants or loans).
  • Earnings only count graduates who were working and not enrolled in more school. Graduates who went straight to further study are not included.
  • Debt only includes federal loans. Private loans and credit cards are not counted.
  • Some schools with several campuses report one combined figure for all of them. We count each of those schools once, and leave them out of Georgia comparisons when their main campus is in another state.
  • Scorecard figures describe graduating classes from several years ago. BLS wages are from May 2025.
  • School-level numbers like tuition, admission rate, and graduation rate are for the whole school, not the marketing program.

Sources

  1. U.S. Department of Education, College Scorecard, field of study and institution files, June 2026 release
  2. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025
  3. Bureau of Labor Statistics, Employment Projections 2025 to 2035
  4. Bureau of Economic Analysis, Regional Price Parities, 2024
  5. NCES, CIP 2020 to SOC 2018 crosswalk, and IPEDS institution directory, 2024

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